Mastercard® Priceless® Cities

Designing a Priceless Experience

About This Project

Mastercard® Priceless® Cities is Mastercard’s email communication channel for sending travel, restaurant, and entertainment deals exclusively to Mastercard cardholders. I worked on the design, development and testing of the template for the weekly emails sent to a mailing list of over 500,000 recipients.

 

For testing I utilized tools such as Litmus, and Email on Acid to test and Q/A the emails across a range of email clients and devices, over 50+ device/client combinations. The templates were also developed to be responsive, ensuring ideal rendering across desktop, tablet, and mobile experiences.

 

Client

Mastercard

Category
Design, Development